Sephora Reveals Changes to the Beauty Insider Program

Are you earning more, and redeeming better rewards?

Updated Beauty Insider Program

Sephora's Beauty Insider program is one of my favourite rewards program on the market. If you're the kind of person who buys makeup, skincare, and hair products from Sephora, then you can rack up the points and redeem them for tons of benefits and rewards - testers of some of the most popular products on the market for a 100 points, or an entire set from your favourite brand for 500 points.

So what's new, and why is it changing? Let's recap with the current Beauty Insider program first. You can either be an Insider, which is free to everyone; a VIB if you're spending $350 or more in a calendar year; or a Rouge if you're spending over $1,000 or more. Each level has their own benefits, like higher discounts for VIB or Rouge members during Sephora's semi-annual sale, or free shipping on all orders for Rouge.

Here's the changes that Sephora is debuting:

  • Points: Rouge members will continue to earn 1.5 points for every dollar spent, but VIB members will now earn 1.25 points for every dollar spent. Insiders will continue to earn a point for every dollar spent.
  • Rewards: You know at checkout when you add all those rewards to your cart? Well, now you have so many more options! There will be tons more rewards at the 750+ point level, which includes full size products exclusive for VIB and Rouge members. Rouge members will also be able to trade in 2,500 points for a $100!
  • Birthday: VIB and Rouge members can opt for a birthday reward or 250 points.

If you haven't already signed up for the Beauty Insider program, now is your chance! If you need a push to spend money, check out the Weekly Wow offers.

You can check out new rewards every Tuesday and Thursday. They drop at 9pm PT and sell out fast!



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