The SHOP.CA leadership team is comprised of a multi-faceted and well-seasoned group of professionals, passionate about delivering an exceptional online shopping and service experience.
James (Jamie) Haggarty chief executive officer Jamie is the chief executive officer of SHOP.CA and has overall responsibility for the company’s strategy and operations. Jamie works closely with the chairman, the management team and internal and external partners to lead SHOP.CA’s growth.
Jamie is a strategic, financial and operational executive with over 25 years of experience building enterprise value with innovative customer solutions. Jamie has held the positions of EVP Operations, VP Financial Operations and VP Corporate Development in consumer-facing public and private companies including Rogers Media, Rogers Broadcasting, Corus Entertainment, Rogers Cable and Unitel Communications.
Jamie’s accomplishments range from multi-platform initiatives, innovative sales and sponsorship programs, engineering and production feats, original talent management plans and accretive mergers, acquisitions & integrations. Jamie’s leadership has helped produce business turnarounds, record-setting audience viewership, new business launches and building of scale to increase customer satisfaction and shareholder value.
Jamie is on the Board of Directors of the Toronto Blue Jays Care Foundation, the Advisory Board of the Odette School of Business at the University of Windsor, and, the Board of Klondex Mines Ltd where he chairs the Audit and Compensation Committees. He is a Chartered Professional Accountant (CPA), Chartered Accountant (CA) and holds an Honours Bachelor of Commerce degree from the University of Windsor.
Trevor Newell founder and president Trevor leads strategy, business insight analytics and SHOP.CA’s continued improvement in process engineering. From site analytics, social media marketing platform design to product management, Trevor’s extensive expertise in leading large, multi-disciplinary projects ensures a corporate-wide, customer first approach to project management and budget thinking.
Trevor's experience includes global enterprises such as ORACLE, EDS and GE and exponentially growing start-ups/early stage ventures including Janna Systems. Trevor's cross-functional breadth offers SHOP.CA a range of corporate and operational strategy, finance and marketing, global sales, service and investor relations.
Hailing from Wilfrid Laurier University (Honours Bachelor of Business Administration Degree), Trevor has pioneered the launch of the Social Loyalty Network at SHOP.CA and has been instrumental in the company's partnership with MIT, where he has increased enterprise value through groundbreaking data analytics design.
Michael Tait executive vice president Michael leads all corporate development efforts at SHOP.CA. In this role, Michael works daily with existing and potential investors and strategic partners to unlock growth opportunities that enhance capital raising initiatives. These efforts have culminated in SHOP.CA raising over $52 million in less than two years.
Michael’s career began in investment banking with Gordon Capital in 1996. He subsequently worked in almost all facets of the financial industry, including debt and equity financings, divestitures and mergers and acquisitions before movinig into private transactions and initial public offerings at firms such as CIBC, HSBC and UBS. Michael was also a co-founder of Genuity Capital Markets (sold to Canaccord Financial). Most recently, he was Managing Director, Head of Institutional Sales, UBS Securities Canada.
Michael serves as a Director of public and private companies and charities. He has an MBA from the University of Toronto (joint with Hong Kong University of Science and Technology) and a BA from Queen’s University.
Gary Black chief technology officer Gary is responsible for the technology delivery, including product design, build and operations for SHOP.CA's Marketplace-as-a-Service. Gary's future-forward orientation has him constantly leveraging a top-to-top relationship with IBM to remove customer friction through an ever-improving user experience.
Prior to joining SHOP.CA, Gary was General Manager of CDC eCommerce, a leading Software as a Service eCommerce platform. Gary joined CDC Software in 2009 as part of its acquisition of privately held Truition Inc. where he ran development. Prior to Truition, Gary was VP Engineering for DoubleClick (now a division of Google). With more than 19 years of eCommerce and online experience, Gary provides the strong technical, product development and management skills required in a nimble eCommerce company. Gary is a pioneer in SaaS application product management and an eCommerce veteran helping to launch some of the first SaaS marketing automation products on the market.
Gary holds a Bachelor of Science degree in Computer Science from the University of Toronto.
Robert (Rob) Lee chief financial officer Leading the execution of rigorous financial standards, Rob ensures that SHOP.CA's financial reporting, business planning and daily analytics enable the business to achieve its targets. He oversees all of SHOP.CA’s compliance, controllership and treasury activities as well as supporting the Board of Directors. Rob has been with SHOP.CA since its inception and led the establishment of the financial processes and systems to support the business’ rapid growth.
Prior to starting SHOP.CA, Rob was a Director at the Medical Council of Canada where he led the organization's core business and global growth. Rob oversaw the financial and operations side of assessment for Canadian physicians. Rob led and grew the team that was responsible for the automation and global expansion of the Council's examinations, the launch of web-based assessments and the automation of business critical solutions. Under Rob’s leadership, the Council experienced revenue growth of over 500%.
Rob serves on the Finance Committee of the Board of CaRMS and holds an Honours Bachelor of Business Administration from Wilfrid Lauier University. He is a Chartered Professional Accountant (CPA), Chartered Accountant (CA) and holds an MBA from Queens University.
Mark Daprato chief marketing officer A marketing professional for 16 years, Mark leads new customer demand generation, repeat customer and retention management, merchandise marketing, creative, media and promotional partnerships at SHOP.CA. Always an innovator, Mark has had senior level marketing roles at Cara Operations (Swiss Chalet, Kelsey’s), Rogers, Telus and Taxi Advertising.
Mark has extensive experience working in start-up organizations focused on, or closely related to the consumer technology sector. From improving margins in the restaurant business, to running national consumer marketing plans, youth market growth strategies, to launching prepaid phone services, Mark's always leverages his experience to put focused and clear propositions in front of consumers, ultimately driving shareholder value.
A Bachelor of Arts Honours graduate from Queen's University, Mark started his marketing career at Young and Rubicam working on retail, packaged goods and automotive accounts including KFC, Cadbury beverages, Mott's Clamato, the Ford Motor Company of Canada and AT&T Canada. Mark has a drive to focus on small companies that are hungry to grow. He joined Clearnet (Pre-Telus acquisition), an emerging wireless company. Seeing the opportunity to help Rogers position itself as a challenger brand, Mark moved to Rogers Wireless following Telus Mobility's purchase of Clearnet.
Olivia Horbasz director of customer experience Olivia leads the growth and passion of the customer loyalty team at SHOP.CA. In her tenure, she has generated results that exceed industry standards for response time and customer satisfaction. Olivia shares extensive customer insights to ensure customers are continually “Wowed.” Her team has interacted with hundreds of thousands of Canadians to bring them among the best online shopping experiences available.
A graduate of Western University (Bachelor of Arts with Honours Specialization in Media, Information and Technoculture (M.I.T)) and Humber College (Public Relations), Olivia has spent her career supporting marketing and publicity campaigns with companies such as WIND Mobile, Foodland Ontario, Corus Entertainment and Elan Artists in New York City.
Andrea Elliott chief merchandising officer Andrea has recently joined SHOP.CA and is responsible for new merchant acquisition, assortment mix and marketplace operations. In this role, Andrea uses her vast experience to initiate and manage relationships that will continue to bring the products and brands that Canadians desire to SHOP.CA.
Andrea is a world-renowned retail leader, who has built a career supporting retail organizations domestically and internationally. Andrea’s core competencies focus in the areas of strategy development, SG&A reviews, organizational reviews, store operations improvement, training & development, brand expansion & growth planning, management and BOD facilitation.
As an advisory lead for companies such as Fast Retailing - Uniqlo, Neiman Marcus, J.Crew, Ann Inc., Calvin Klein, Children’s Place, Aerie, Indigo, Canadian Tire, Williams Sonoma Inc., Crate & Barrel, Longos and several others, Andrea brings an incredible network to continue to open merchant partner doors for SHOP.CA.
Andrea holds a Bachelor of Applied Arts, and Retail Management and Honours Human Resources Management Certification from Ryerson University.