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The SHOP.CA Leadership Team
The SHOP.CA leadership team is comprised of a multi-facetted and well-seasoned group of professionals, passionate about delivering an exceptional online shopping and service experience.
James (Jamie) Haggarty chief executive officer Jamie is the chief executive officer of SHOP.CA and has overall responsibility for the company’s strategy and operations. Jamie works closely with the chairman, the management team and internal and external partners to lead SHOP.CA’s growth.
Trevor Newell founder and president Trevor leads strategy, business insight analytics and SHOP.CA’s continued improvement in process engineering. From site analytics, social media marketing platform design to product management, Trevor’s extensive expertise in leading large, multi-disciplinary projects ensures a corporate-wide, customer first approach to project management and budget thinking.
Michael Tait executive vice president Michael leads all corporate development efforts at SHOP.CA. In this role, Michael works daily with existing and potential investors and strategic partners to unlock growth opportunities that enhance capital raising initiatives. These efforts have culminated in SHOP.CA raising over $52 million in less than two years.
Gary Black chief technology officer Gary is responsible for the technology delivery, including product design, build and operations for SHOP.CA's Marketplace-as-a-Service. Gary's future-forward orientation has him constantly leveraging a top-to-top relationship with IBM to remove customer friction through an ever-improving user experience.
Robert (Rob) Lee chief financial officer Leading the execution of rigorous financial standards, Rob ensures that SHOP.CA's financial reporting, business planning and daily analytics enable the business to achieve its targets. He oversees all of SHOP.CA’s compliance, controllership and treasury activities as well as supporting the Board of Directors. Rob has been with SHOP.CA since its inception and led the establishment of the financial processes and systems to support the business’ rapid growth.
Mark Daprato chief marketing officer A marketing professional for 16 years, Mark leads new customer demand generation, repeat customer and retention management, merchandise marketing, creative, media and promotional partnerships at SHOP.CA. Always an innovator, Mark has had senior level marketing roles at Cara Operations (Swiss Chalet, Kelsey’s), Rogers, Telus and Taxi Advertising.
Olivia Horbasz customer loyalty manager Olivia leads the growth and passion of the customer loyalty team at SHOP.CA. In her tenure, she has generated results that exceed industry standards for response time and customer satisfaction. Olivia shares extensive customer insights to ensure customers are continually “Wowed.” Her team has interacted with hundreds of thousands of Canadians to bring them among the best online shopping experiences available.
Andrea Elliott chief merchandising officer Andrea has recently joined SHOP.CA and is responsible for new merchant acquisition, assortment mix and marketplace operations. In this role, Andrea uses her vast experience to initiate and manage relationships that will continue to bring the products and brands that Canadians desire to SHOP.CA.